Whaddah day.

Barley Rondel, Q. Cassetti, 2012, Adobe Illustrator CS5The world was at the Rongo last night to hear the amazing Stringbusters and to welcome our favorite, Billy Eli with Eric Aceto and group. Many of the Tburg Royals were there…so there was lots to talk about with fascinating people who had things to say. Lets just say, I am having a love affair with our little Village, and every social event, every interaction just sweetens the love more and more. I had to leave a bit earlier than Mr. Cassetti as I had to be ready to rock this morning at the Community Yard Sale at the Farmers Market. Thanks to amazing Suse Thomas Wolfanger, she was there to help—getting money and spreading the love she does so naturally. We had an amazing day, a great turnout. As I noted on Facebook, fresh from the Market: “

Such fun at the Trumansburg Farmers’ Market! Bought a few amazing things (Pendleton shirts, Woolrich shirts) a pashmina scarf, a fluffy chiffon scarf with pansies on it, and a scarf with a 1953 calendar on it (amazingly interesting palette. Had a divine Kimchi hotdog from Trevor and Shelly MacDonald along with sampling their amazing Sauerkraut balls and a half sour pickle. Amazing! Sharon Tregaskis from TreeGate Farm was selling beautiful seedlings. Meg Meixner from Wolftree Farms was selling organic chickens and eggs. Margaret Shepard from Sage Hen Farm was selling garlic, leeks and greens. There were mushroom logs and perennials along with a great assortment of treasures. I am sunburned and energized. What potential we have in our amazing village! Pictures to come.”

This event was great because it allowed us to see how we needed to be “on” for our first day (we need keys to the electrical box, we need signage, a lot of direction getting people situated, a bit of process, a way for folks to hang banners etc.). It also prompts me to suggest that we should think about the flea market idea…and that maybe a Sunday event might be fun during the summer (once a month?). Do you think that could hold up? After seeing the crowd we got, I think there is something here…and could provide a fun activity for all. If we promote it, it can happen. I def. feel we need to do this sale again next year.
We need to get Alex to a boat for his senior dinner dance tonight. It will be a perfect evening for this party…which will be great for our boy. Rob and I will burn time in Watkins to take them home around midnight. Rob is off tomorrow to pick up Kitty and attend a meeting in Albany. Alex is going to be acting with Running to Places from 1 p.m. to 9 p.m. I plan on making flower pictures just for myself (!) for Mothers Day!
I bought a pair of very cute black espadrilles as my mothers day present to me!
Onward to more springtime fun!

 

April showers may bring May flowers

Parrot Tulip wreath, Q. Cassetti, 2012 Adobe Illustrator.Making my lists. Checking them twice. Getting them whittled down, down, down. am feeling like we are getting a little traction—moving this forward versus feeling victimized by the lack of focus on much of this work. Am wrapping things up today/tomorrow with new work coming through the door. The snarls are being shaken out.

Pro Bono-ville has a few quick websites to put up on Squarespace (Farmers Market). Am hitting stride for this week. I am liking InDesign this week…and enjoying how smooth working with text is. And the crossover between InDesign and Illustrator is totally beautiful.

As you can see. more illustration findings….parrot tulips galore. I am going to dig on the web for some alternative images to draw…more parrot tulips, more bulbs (frittillaria, muscari, daffodils, narrcissus). I am getting a few canvases ready for Picture Salon to output and stretch. Two monkeys that like to drink, and 3 floral patterned biggies (36” square)—all to be hung at the Stonecat Cafe. They are also interested in a series of paper prints framed for the restaurant (a former fruit stand). More for this evening as things are going to start a bit later with Rob having a meeting and Alex out winning tennis tourneys. This work is quite a surprise for me as it is very appealing, very applicable and very pretty. I did not set out to do this but to better understand Dutch Flower pictures, their compositions and the general feel. This process of making pictures always is a surprise and shock. Its a new body of work every 2-3 months. From fruit now to flowers.

going local

Tomatoes, Q. Cassetti, 2012, Adobe Illustrator CS5I am having some mandatory stuff done to the car, so I am sitting in the fabulous Maguire waiting room with the light streaming in the windows with wifi and all sorts of “we love our customers” amenities getting ready to dive on the pile of email. So, to delay that inevitability, I figured a quick entry would be in order.

I am heads down on a bunch of branding related projects for my big client with some coming easily and others, not so…It is so hard to think about regulating certain design elements/ treatments for really trained designers and quite another for a less sophisticated group that is often the group my client likes to hire. This same group needs to be “creative” for the sake of creativity and not to better reinforce the messaging and desires of the client. This type of creative agency feels that their voice leads the conversation versus reflects that of the desires of the entity hiring them…and maybe because of untrained people on the client’s end, they can easily assume this position. However, it hurts me as the end product, the image of the company is often dinged and damaged because of all this maverick creativity—without any respect to the big horizon. So should we cramp the style and creativity of the lesser designers to try and corral them into a standard…or respect them to follow the current standards (which they do not) and have to wrestle them to  comply each and every project they are involved in? If I ruled the universe, this particular universe, I would have a few good agencies—ones that know what is needed , who do follow standards and understand their import. I would have a very tight standard (IBM of the 70s, Siemens, Apple Computer) and with very tight grids, image direction, type sizes and standards. I would regulate and reinforce. This is not impossible…but sometimes things have to be autocratic in order to create a unified vision. But this is the ideal condition.

Myer Farm Distillers sign, Q. Cassetti, 2012I am finishing up the Myer Farm Distillers labelling as part of the branding we are doing.Myer Farm is quite an operation as its field to flask. This family farm grows organic grain and have been for quite a while—and have been selling it to the first local distillery, Finger Lakes Distilling and has broken ground, ordered the equipment from Europe and is going into business themselves. I presented a series of approaches to their brand and was surprised and pleased that they picked an approach that I think of as Scandanavian (though where that comes from is beyond me). It is a sheaf of barley drawn simply/ with a bow to woodcut images of grain with the head of the grain, and a dagger-y calligraphic stem. The font is Futura because of the beautiful sharp M-s and the nice weight shift. The colors are taken from the design of their building. The labels have illustrations referencing the main ingredient of the liquor—and a strong, consistent type treatment that is differentiated by colorway. The client selected some really great bottle profiles…so as this comes to the close for now, I am getting pretty psyched as it will look great. What a nice add to the wine region and the “beer trail” in these robust Finger Lakes.

Next on the horizon is a farm who has been an organic farm since the 70s making all sorts of pickles and the like.They have a fabulous reputation and they got ‘the goods”. So being able to package a great product should be excellent. I am busy looking at labels and gathering some competititive information to start our adventure too.

Meet some of the competition:

Brooklyn Brine Company> 
McClure Pickles 
Sarabeth’s Jams 
Hawthorn Farms 
Blue Hill Farm
Rick’s Picks 

NYTimes: “Don’t Mock the Artisanal Pickle Makers” by /Adam Davidson, 02/15/2012

Apt. 11D: “Katherine Boo and Artisanal Pickle Makers”

The Pickle Freak Blog

I am fascinated by the whole local foods movement here, but as a point/counterpoint to the wild activity in the local foods movement in Brooklyn. I am constantly stunned when visiting NYC or shopping the foody day on Fab.com to see the pickles, jams, coffee, cheese etc. that are being elegantly produced and sold from folks packed in on Long Island. Surely we could take this on with our access to space, to amazing produce and people who know how to do this sort of thing. Surely, this is a way to use the produce as it ripens and is picked in addition to putting it fresh on people’s plates around here. We can drive people to our farmers markets, to the farm stands, to the CSAs but there are only so many people here (even if we trained them up to like veggies)—that after market products seem like a great way to add money to the farmer’s pockets while producing high quality organic canned produce.

Crooked Carrot is doing this on a small scale. I fully applaud their work and food. But we need more…and we need a way to help Crooked Carrot scale up (if they want to do that) in a way that they can be successful.  I like how imaginative Crooked Carrot is—and by being a share holder, I am given things I might not buy on my own (pickled Kohlrabi as one which we finished off in two sittings). It is a luxury to try these things, but I cannot be helpful to anyone if I am not educated about the CSA, CSK, CSG models. Clever and resourceful Melissa Madden of Good Life Farm has a gorgeous spring CSA that is a delight. The focus of her CSA are greens—cooking greens, raw greens etc. which depending on the part of the less than dependable Spring, she supplements with canned goods from her farm (canned and preserved by Crooked Carrot) and or amazing sprouts (I never thought I would say that) from Dancing Turtle. Melissa uses the produce from the summer before the add to her unpredictable mix..and as a recipient, every CSA pick-up is Christmas morning as I never fully grasp what she has told us was coming each week until it is put in my bag!

So, where is all of this chatty meandering going? Its all about taking in the horizon of the local foods scene and better understanding it and how I can help move the needle for the farmers, for the region, for the eaters out there. If the NYTimes is on it…we need to be ahead of it.  It’s fun to participate as its part of the education—both as an illustrator/designer but also in my role with the Trumansburg Farmers Market where we circle on details I never had thought about…but trying to keep in balance the desires of the farmers and the hopes of the consumers. Very thin blade there.

noodgy

Peach, Q. Cassetti, 2012, Adobe Illustrator CS5Winter is back with us…after the faux spring forced our forsythia, all our daffodils and the big fat magnolia blossoms to pop. Now we have window shaking winds with wool tee shirts and extra sweaters which would have been ridiculous last week at the same time.

I met with a bunch of local foods people yesterday—our market manager at the Tburg Market, and wonderful Melissa from Good Life Farm. I also had a interesting meeting with members of the Chamber of Commerce—to figure out how the Tburg Farmers Market could figure into the Community Yard Sale (05.12). Thankfully, we got a little thinking about it earlier in the morning so I could be a bit more responsive than my normal dead wood between the ears self. I also had a nice chat with Mary Ellen Salmon, Salmon Pottery about her work, her marketing etc. Mary Ellen does beautifully textured work on simple and elegant forms….with all sorts of texture on texture/ color on color things.  The image below is a detail of a piece she did using buttons to press into the ceramics and then highlighting them with glaze. Pretty! Like little gems, little candies, little magical dreams. So I am charged up.

Detail of a pot from Mary Ellen Salmon, Trumansburg, NYDon’t mind me. I am just feeling a little cranky given all the noodgy people I have given information and direction to more than once who today, requested the same information and duplication of all the stuff I gave em before. I am not chilling on this and frankly wish sometimes, people could hold on, and be a bit more mature than what I am seeing. I am bored with redoing others work and nipping at others heels to get the stuff done I asked for once twice, three times. Tedium times ten. Okay. That’s off my chest. Sorry for that station break.

Today’s illustration breaks some of my rules…and am using gradients for my peach illustration, part of the Farmers market illustrations. There are more in the hopper…some beets, and a fennel illo.

 

Full Plate

Watermelon Wreath, Q. Casseti,2012, Adobe Illustrator CS5Spring slash Early Summer burst through the veil of March —confusing the trees, the green lily shoots, and pump peony blossoms, and me. I have been weather obsessed—reading tons of stuff online, the digital Farmers Almanac trying to make sense of this insame weather and what to expect…with really no answers but those of Rob which essentially was to go with the flow. That would be the right and easy thing, but I fight it. I like the change in weather…the frosty winters, the frozen springs, the gradual warming and then the delight in the blast of heat. This is all upsidedown and backwards. As someone who likes what she likes, she doesnt cotton well to these changes. However, my Rosemary plant from Atkins Farm in Amherst is digging the change as well as my rootbound orchid.

As a bow to early spring, I cleaned the science projects out of the fridge yesterday—and configured a bunch of things into a kale/couscous/vegetable stock soup, a double batch of biscotti (chocolate chip/almonds and toffee brittle), and cooked a brisket. Now we have stuff to eat, and space to store it. Wow. Productivity.

Sparkly Kitty is home to our delight. She is relishing sleeping in her own bed, eating soup and cookies, and just being in her home. We are doing the same. Kitty delights in everything…and we love her so much. Alex is being very funny…and so its great to be all four of us together in the car, at table together.

I have been heads down getting a ton of work out the door from a new Calendar for the Museum, to covers and branding for the big customer.

Lots of small local projects: There is a new local calendar (http://www.tburgevents.com): “Tburg Events was created by Trumansburg residents Peter McCracken, Flannery Hysjulien and Sarah Koski. Christopher Wofford brought our team together. I created their masthead and a printed postcard to be dropped off at various locations to update folks on this new service. The Great Local Foods Network benefit has a poster/website/ postcard and now rack card to promote the event and the background of this new organization (http://www.greatlocalfoodsnetwork.com). I am using scrap from my files for all of this work which is inspiring me to keep going as there is a place for all of this stuff (particularly as I am the art director/creative director) so I can plug and play as I go. My farmers and I keep at our projects as well as the local beverage producers….so more to come as they come to fruition. And then there is the Farmers Market—which I am very excited about and need to wrap my head around what it is that we are doing this season and getting the manpower behind doing it. Maybe a few emails today.

I am learning sooo much new with Adobe Illustrator these days. I have always used the pen tool…but never really engaged in learning all the cool stuff having to do with paths that are integral with the program and I delight in this new knowledge. The work is speeding up a bit…and I am happier with the results than you can imagine. I also have purchased two new plug ins for Illustrator recommended by the amazing Von Glitschka (aka the Vonster)—Inkscribe and Vector Scribe from Astute Graphics. These plug ins do not really make Illustrator any more inuititive, but allows the work to go more smoothly, more accurately and does some of the knitpicky stuff that just takes time and patience. I was watching a few tutorials yesterday, and plan on a few more today to get rolling with this. It will help with the illustration work, the graphic work and the logotypes which demand more precision/accuracy and smoothness.

So, all in all, things are good. Prince Dauntless will tread the boards this Thursday through Saturday with our having our last, yes last, Cast Party on Saturday. Kitty is home. Rob has a relatively “normal” week. And I have the standard plate of things to do, but with a lot of learning and trying. So, apart from this extrordinary and yet odd weather, things are as close to perfect as possible.

puffs of Spring.

Strawberry Valentine, Q. Cassetti, 2012, Adobe Illustrator CS5Shady and I just got back from looking at our hellebore, our adorable little snowdrops and to see if the cherry trees have buds still on them (that the deer have not gnawed off). We need to put netting over all the hosta, the few peonies left, and the sedum as it kept the deer from ravaging the plants… so be it. I would like big fat hosta, and plump peony blossoms on my tree peony. The ground is unthawing—with the grass all puckery and spongy.  As lovely as the warmer weather is, it still is early.

I may buy a few more cherry trees today from Millers . 3 or 4 more sours…and one or two sweets. This year is the year of the sweet cherry. I have been (and continue to be) possessed by sour cherries, but the sweet are amazing here…as big as equine eyes…and really a robust flavor. What a week cherry week will be this year!

Had a fascinating time listening to the budget work our Village Board was working on last night. It was important to attend, to hear things that maybe we can engage in with the Farmers Market. There is a community yard sale in mid May, and maybe we should offer space for $10. rental  or less, so that folks can bring their things to the park to make it more “community”. Maybe we could get some music, promote the vendors and drive some excitement. We will need some cool shopping bags to sell…and after doing a ton of research, the chico bag still seems like the best option, but I am still checking around. I want the bag to be portable, nylon (as its washable and continues to look good) unlike the cotton ones which are heavy, get ratty looking and just doesnt have a cool factor. Also a bumper sticker. What do you think of ” Carnivore, Herbivore, Localvore. More for ‘Vores”—maybe even use the phrase on the totebag too…versus the logotype. We also need to find a way to drive more to the bottom line so as to make the village investment zero out— Grants, things to sell…more money via rentals etc.

The fruits and veggies continue apace. You will see more…The new tools are fabulous.

Spwinter

Love localvore apples, Q. Cassetti, 2012, adobe illustrator CX5Yep. It needed a name, this bizarre season of on again/ off again Spring then Winter. Spwinter. It was a two quilt night last night and the afternoon temperature promises to tempt the crocuses to bud and bloom. So as Alex and I cruised over to  Charles O Dickerson this morning, we named it just to humor ourselves. 

As you have noticed, I am back on illos of fruits and veggies…inspired by my localvoria and also the hope of the spring like weather. If the farmers are sowing seed, I can sow illustrations which has been fun. I am doing something wild these days. Drawing. Yes, drawing the illos before squaring them up in illustrator and finishing them.  This is a bit of a rare thing, but as I find the design gets better, tighter and its a more profitable use of my time. So, in the lineup, there are a few illustrations with strawberries, some with cherries, some with pumpkins, some with zucchini. Tomatoes still need to be considered. Ginger as well. Yes, this work is a bit design-y but as I am not shrugging off that mantle too…it makes me happy. After looking at last years veggie pix, I think there is a lot of room to continue to develop this little body of work for fun. Plus,  with all the localvoria (as you can see from the new Great Foods Network graphics/poster) there may be some use beyond my personal fun. I am learning a few more tools…focusing on zig zag, on gradients, and brushes. My lovely symbols and brushes palettes are in use too.  What fun. I need to learn more about textured brushes. I think there is some space here. Love my tools.

This little exercise is another excuse to touch tools I am not familiar with as well as build on the tools I currently know. Case in point, to work in illustrator is to use the “Path” tool—creating lines from dots/points and handles…not the most intuitive. I have used the paths exclusively—however using the “outline” and “offset” path pulldowns have given me more room to work faster and more accurately. Additionally, I am trialing “Vector Scribe”, a bolt on to Illustrator that allows “enhanced vector creation and editing”…we will see.

Need to get on it. I have the Great Foods dudes coming today for lunch. Carrot Ginger Soup (little cumin) and the usual offerings to make sandwiches with. Cheers.

Melon Foundation

Floral Watermelon Valentine, Q. Cassetti, 2012, vectorIts been a ginger weekend. Ginger and lemon. Ginger and carrot. Ginger and vinegar (3 different ones). I made a lemon ginger marmalade, a ginger and carrot pickle and a pickled ginger (gari). I have plans for a straight up ginger marmalade, a grapefruit/orange and ginger marmalade, and a cranberry/pear/ ginger chutney. Ginger beer is in the works too. I just need to free up a bit of fridge space to try this out. Alex and I were at the local asian grocery store and purchased an interesting asian honey ginger (for tea). Its a big clear jar filled with thick amber honey with big hunks of peeled ginger in it along with some sugar. I bought it inspired by reading about ginger in Wikipedia:

“In China, ginger is included in several traditional preparations. A drink made with sliced ginger cooked in water with brown sugar or a cola is used as a folk medicine for the common cold.[29]

I have discovered by working with this interesting rhyzome that there is a distinct grain to it…and that the way to cut it is to go with the grain…and surprisingly, a potato peel is a great way to shave/prepare the herb. Additionally, the gari recipe had me boiling water and essentially pulling from the fruit a bitterness or spice prior to preparation. Another recipe had me salting the fruit—and rinsing it off prior to final preparation. Thinner the fruit the better. And…not to forget that the ginger is the big flavor that doesnt need the standard mis en place that I usually go to.

This is the new path, this discovery of ginger…which hopefullly will help new friends begin to understand the lovely plants they grow and perhaps how to develop added value yummies to help pay their bills and move their farms forward. I can act as a creative director not only as a designer illustrator/ but also as a cook and foodie.

As you can see, there is a new beginning for this near spring, that of Farmers Market imagery. I did a small body of work on this last year which morphed into a series of rabbit illustrations. My head is in a different place what with the farmers market, the new Local Foods Network and with best of all, my new farmers. So, I am looking at this same topic in a new and more emotional way. The image above has popped up. New for me…and yet so part of what I do. I am excited by where this could go.

Outing myself.

Wednesday! Whoa! Salad for dish to pass tonight done. Trash on the curb. Prince Dauntless at school. Cats fed and angry.There is banking to do, key to pick up and some publication design. The Cidery is well on the way. We are closing in on the labels. Delighted and Delightful!.

I have a crazy secret to share with you. You know I listen to talk radio, and Howard Stern. I listen to political radio, Rachel Maddow, Amy Goodman, NPR, Terri Gross, and Meet the Press. I listen to books on tape from Audible. I love listening to chatter when I work.

Well, I have been listening to trash Tv, yes, the trashiest in the world, The Bachelor. OMG. What an amazingly profitable and formula driven show complete with individuals who are essentially cast in roles that happen season after season. There is the dullard, body building “hunk”(?) Bachelor…with a Zack, Jake, type of name. He is thuggy, not very original, and always is exclaiming about his inner, dull feelings of love, of the girls “opening up to him”, and of the possibility of “my wife is in this room”. He is always driving hot cars and “planning dates” (read the t.v. producers are planning, staging and making them happen and putting the words in Zack/Jake’s mouth). Then you have the girls. You have the beautiful bad girl who is guaranteed to take her top off. The good girl who lost a spouse or boyfriend in some awful accident (generally an airplane). You have the girls that might engage in cat fights. You have the yappy, maudlin one. There is always a super kookie one who is off her meds. And there is always one that reminds me of my favorite, most favorite internet personality>>Miss Teen USA (2007). These gals have given up their jobs (no one is very high management types.. and I am always trying to figure out how they pay the bills) to be on the show. They have suspended their lives to live in a group house with nice public spaces. When they give us little peeks into their bedrooms—it is not the lap of luxury. When they are not out of the fantabulous dates with Zack (either “one on ones” or a group date) they are busy waiting at the dream house eating frozen food. If they get through the immediate eliminations, there is a chance to travel around the world “finding love”. Oy.

The dates are a formula too. There is always the Barbie Dream Date ( the gal gets a shopping spree to buy a party dress, the loaner big hunk of jewelry, the private plane flight to Las Vegas, the private concert by some musical group, the tete a tete dinner in an exotic location where she and Zack can “open up to each other”. There is always a date where the pair either bungie jumps, tight rope walk, jump off a cliff together to get closer. There is the group date where there is “acting” and Zack has lots of kissing scenes with all eight gals. I could go on and on. This is so absolutely mindnumbing, yet fascinating.

And then there is the Fantasy Suite (generally in Tahiti) where they get “permission” to sleep together. The Fantasy Suite is totally Barbie with a pool, hot tub, tall tubs of champagne and satin on the bed. They like it nice and obvious (and Barbie Styled Tacky). I could go on and on about this. America sees these dates and women being eliminated after being considered  by Zack over the course of 8 or so episodes with these polygamous style dates…to the point that there is the meeting of family at the “hometowns”. The climax of the show is the elimination of one gal and keeping the last by offering her an engagement ring. Yep, two dream dates, a lot of groping and discussion about “opening up”, with sidebar video of each chick talking about her love for Zack. And surprisingly, it rarely lasts after the trips, the evening dresses and roses, and fantasy.

The next Bachelor or Bachelorette is selected from the prior year’s show—so there is a ton of back story and communal love for the perky or beautiful girl with lots of sass and “reality” or the strong, sensitive Zack-to-be.

And we all are delighted and amused like children as we know what is coming season after season.  We know about all the types of dates, the types of dinners, the infighting, the factions style conflict, the rich (not) and a meaningful conversations (not), and all the opening up (there is always a build when the widowed gal has to tell Zack about her child and loss of her love in an accident). Such edgy stuff. Makes the Kardashians seem like Fullbright scholars.

More often than not, the happy couple break up withing seconds of reality hitting (no more fantasy dates, the underwear on the floor, the philandering that Zach may be involved in)—and their “love” cannot survive.

There have been 16 bachelors, 16 Zacks… and they keep coming. I pity the folks that actually think that this is the way things should be. No wonder its hard for college kids to date. This bizarre show of competitive dating has changed things…not good. Not good at all. Now its time to go back to sleep in my Rumplestiltskin mode…and stay away from this crap.

More later.

 

The Pride of Central New York: Stefan Senders speaks out about Fracking.

Yesterday, along with Thor Oechsner, Neal Johnston, Sandra Steingraber, and a host of others, I spoke at the Anti-Hydrofracking Day of Action in Albany. We distributed almost 200 loaves of bread to the assembled crowd, and then we marched, led by a chanting, bread-carrying farmers, to Cuomo’s office. Here is what I said:

My name is Stefan Senders, and I am a baker. Beside me are Thor Oechsner, an organic farmer, and Neal Johnston, a miller. We work together.

Today we bring bread to Albany to intervene in the self-destruction of the great State of New York. We come, Farmers, Bakers, and Millers, to remind our state and our Governor, Andrew Cuomo, that despite the promises of industry lobbyists, the exploitation of Shale Gas in New York is bad and broken economy of the worst kind.

This bread is the product of our community and our farms. The wheat, grown, tended, and harvested by our local organic farmers, is fresh from the soil of New York. The flour, ground in our local flour mill, is as fine as concerned and caring hands can make it.

To resurrect a term long since emptied by advertisers, the wheat, the flour, and the bread are ‘wholesome’: they bring our communities together, give us work, nourish us, please our senses, and make our bodies and our land more healthy.

This is good economy. It is wise economy. It is a steady economy that nourishes the State of New York.

We know that for many New Yorkers, Fracking sounds like a good idea. We have all heard the fantastic tales: Fracking, it is said, will save our state from financial ruin, release us from our dependence on “foreign oil,” and revive our rural economy by bringing cash, if not fertility, to our once vibrant farmland.

For politicians, these stories of money and growth are hard to resist: the numbers are large, deficits are unnerving, and elections are expensive.

For many farmers and land-owners, the promises of cash are dizzying, and to risk the land’s fertility to extract gas is only one step removed from risking the land’s fertility to extract a few more bushels of corn or soybeans.

But farmers might know better.

Farming has not always been, and need not be, an extractive industry. There was a time when farmers worked with a longer view, keeping in mind their role as stewards and caretakers of the land. That long view is the farmer’s wisdom, and it is as good and wise today as it ever was.

The promises of the gas industry are demonstrably false, and they miss what farmers know well: There is no independence that does not demand care and responsibility. There is no quantity of cash that can restore fertility to a poisoned field. There is no adequate monetary “compensation” for poisoned water. There is no payment, no dollar, no loan, that can restore life and community to a broken world.

Our work and the work we provide others—on the farm, at the mill, and at the bakery—depends on fertile soil, pure water, and a viable community. All of these are put at risk by Fracking.

What happens to our land in an economy bloated by gas exploitation? Prices rise, rents rise, and good, arable land becomes scarce as acres once leased to farmers are set to quick development schemes—flimsy housing, storage barns, parking lots, and man-camps.

And what happens to our water when gas exploitation takes over? Storage pools, as safe as Titanic was unsinkable, overflow, contaminating the soil; inevitable leaks in well-casings allow gasses and Frack-fluids to pass into our aquifers, into our bodies, and into the bodies of our children.

And what happens to communities held in thrall to gas exploitation? As we have seen in other parts of the country, the boom-bust cycle of the petroleum economy fractures communities, undermining our capacity to act wisely and civilly.

With every boom, a few get rich, a few do better, but all are impoverished. For every hastily built motel there are dozens of apartments with rising rents; for every newly minted millionaire there are many dozens who see nothing but the pain of rising costs and receding resources. For every short-term dollar there are hundreds in long-term losses that can never be recouped.

To go for gas is to go for broke.

With this bread we are here to remind you that there is another economy, one that works.

This bread symbolizes a commitment to the health of New York State. It embodies the knowledge that good work, not a gambler’s dream, is the basis of a sound and sustainable economy.

This bread symbolizes the farmer’s simple truth that without fertile soil, without pure water, and without strong community, we go hungry.

This bread reminds us all that the promises of gas exploitation are empty: What are we to grow in fields broken by the drill and tilled with poison? What are we to feed our children when our water and wheat are unfit? Shall we grind money to make our bread?

We do have a choice. We need not poison our land to live. We need not taint our water to drink. We need not sell our future to finance our present. These are choices, not inevitabilities.

With this bread we say: take the long view; pay attention to the health of the soil and nourish it; treasure pure water; remember the value of your community and keep it whole.

If something must be broken, let it not be shale. Let it be this bread.

Go with the flow

Hairhopper, Q. Cassetti, 2011, pen and ink.Did I mention that I have figured out how to make a really decent vegetable stock? Probably not. But I did!

You know how the vegetable stock at the store is kind of weak—not really very flavorful and loaded with salt? That was my impression of what the starting point was. But, thanks to the bounty of root vegetables, the frozen chopped leeks and organic (read majorly flavorful) celery—filling a large roasting pan to the top. I did a big roast last weekend, and then after around 3 hours at 300˚ with lovely crispy brownness—in it went into the big stock pot with water to cover and cook down for another 2 hrs at a simmer. I emptied out all the bits and ends of parsley, of wilted red peppers and the scroungy bottom of the vegetable bin and dumped that all in the pot too (that might be the secret). And voila! Brown deliciousness. Plus, all the soup detrius goes right into the compost bin, so nothing goes in the garbage. Yay and double yay.

Talk about fascinating, I went to Sweet Land CSA yesterday to collect my share. Of course everything was gorgeous—-and there was the centerpiece for many of us, the KALE. Funny thing though was the kale was in a pile of snow in the totes they keep all the produce in. As I was digging through the snow to garner some to take home, my neighbor was happily anticipating how sweet the kale is this time of the year and that to her thinking the snow is what does the trick. Who would have guessed?

In the spirit of new things (Kale being the newest obsession), I have started the Tofu initiative. I like tofu, when I have it out. I like tofu when others make it…but there somehow was fear involved with my giving it a try. No more! This winter launches the tofu initiative, where yours truly will buy tofu, read recipes, and then cook with it…pushing it on the poor souls (read the boys) who then will be forced to eat it and provide feedback. I have been quizzing everyone on how they cook with tofu and yesterday was the first foray.  First off, there is the pressing. Tofu is predominantly water. So, in order to really have a go at something that can compete with meat on a plate, the tofu needs to stand up and not a be a wiggly form. So, one cuts slices (not too thin, not too fat), puts it between towels, and puts weights on it to drain it (much like eggplant). Then I marinated it (ginger, garlic, soy sauce and a teensy bit of sesame oil in the blender to immulsify) for a day. Then onto a greased cookie sheet for around an hour at 300˚ and it was ready to go. I served it with fresh sauteed spinach (from Sweetland)—and you know, it was good. Worth doing again good. And so it begins.

As you can see, the hair obsessed hairhoppers continue. This approach is really fast—and the less I think about them, the nicer and less uptight they are. I like the way this one has Klimt hair, where it flattens out at the top and takes a life of its own, really not related to the head in any way. I am trying to stay discipilined and not get in and over noodle it with shading etc. I like the purity. I am also trying to remember all that Mentor Murray (Tinkelman) would say about women’s noses, and mouths…and I think it is working.  I am also being entertained with seeing how much of the page I can fill with hair…and head and stuff. There is  a ton more here. Again, who knows if it has any other reason than entertainment, but at least that is being provided.

I am getting some traction on a project that frankly, I was dreading (fearing) doing. This dread and stupidity is in my head as I got rolling on it yesterday afternoon and have been enjoying the work, the process and the design. Today I have some spot illustrations I will need to do for part of this project, so it will sing. Enough of putting things off…they get worse when you postpone as my head takes over. Stupid me.

I see my farmers today to see where they want to take their image/symbol. Should be interesting to see what works/doesnt. I have a few more farmers circling…so I will need to get this finished up.

An inch of snow is promised today. Rob is one of the ringmasters at 2300˚ tonight at the Corning Museum of Glass. Ann Gant will be drawing with fire which should be amazing. Alex is practicing at school (prince in training). He is suffering a bit at getting his lines, getting his songs, and the general start up of learning all t his stuff. He fumed a bit a me yesterday (which was good) as he needed to get it off his chest. I am always intrigued to see what ticks him off, and how he deals with it. He is so solid and centered…and young, that the pressure of many things and wanting to be perfect right out of the gate is the prime sweet spot. It can only get easier as he goes.

Lovely Fall Back

Here I am at the ultimate chic Maguire VW to have my car get a check up and lo and behold, there is this lovely computer room, free snacks, teevee, nice chairs, windows and not a cigarette butt in site. How remarkable. I am so impressed, I want to have my car serviced weekly. Maguire really is impressive.  No greasy vinyl chairs tucked between the humming soda machine and a stand ash tray with the battering ram sounds coming from the garage and the endless chat of the owner of the shop on the phone. Now its the car spa…blonde wood, free iced cream and teevee. Glorious.  And the folks are really really nice too. And, with the time I thought I would be dawdling, I can dawdle a bit with you.

I seem to be able to get through my lists these days—taking on more new stuff and being able to get through it without having to do nine or ten iterations on something really simple (like a two color mouse pad that was the recent project of note). We are getting the lineup of a lot of people who want to make their year-end bonuses by finally figuring out they need to get things done that they hadn’t thought about until now, and they need them figured out, designed and produced by December 1 so as to print and distribute by January 1. Screamers. And many of these folks are not our focus customers, so its a bit disconcerting as I really want to say no to quite a few of them as I do not want to have to work Thanksgiving and the day after on someone else’s lack of planning. Urg. Enough of my complaining.

Alex posted some music to the web yesterday—mashups that he created with some audio scrap and work of a rapper online. He is smiling and happy as he is getting some great response (including the rapper who saw a post on YouTube—and was psyched by the work). I need to get Reason, a software package for him for the holiday (along with their software that really allows you to untangle the layers of sound and pluck out snippets to work with. It is great to see him delight and have motivation around something he is getting recognition for. He is talking about how easy these mashups are and how he is done with it. So, both Rob and I are pushing for a body of work so he has an hour of original work to play with the incentive being an exclusive DJAQ (his DJ name) party/event. There is some interest in that…and if its so easy, 75 new mashups should be in the works. If John Thompson told me I would not be an illustrator until I did 500 illustrations, I would say the same around audio mashups. Then we can move on…But recognition for his work and the sheer joy in having others enjoy our work is something I want him to have more of. We all can relate to that (particularly those of us who blog and post our work). I hope there is more of this in the future.

I must admit, I love fall back as much as spring forward. I love the velvety darkness in the evening and being in our snuggly house with the woodstove fired up in the evening with tea and company. It is such marvelous sleeping weather, I am feeling much sunnier and revv’d up. Now, the sixty degree weather and chrome yellow leaves on the trees cannot hurt things either. But we have had a glorious fall—perfection—that to have it extend a bit further into November is something I do not take for granted.

Rob is working late tonight. Leah, Alex and I are going to pick up our two pig shares (1/2 pig each) to our delight. I think there might be some bacon for dinner. Yes!

And then more mailing list correction, amendments and changes.

Because.

Mr. Chicken, Watkins Glen NY 10.08.2011, Q. CassettiWhy Mr. Chicken? Well, because. Love the sign, love the decor of chicken do-dads, the funny primative quality of the seating, the outdoor venue and their offering of “a tub of chicken” which is this chopped tiny bird, thrown into a food service paper shell with a piece of waxed paper. Of course, it comes with some very doughy, very white rolls (4) with little wrapped rectangles of salted butter (that we leave at the counter). We had lunch at Mr. Chicken en route to Corning—which was satisfying and funny.  I think Rob sees more in Mr. Chicken than I do, but their tee shirts could win me over to being a more vocal supporter. And then, their neon in a little house shape is pretty good. The actual chicken, hmmm? Not totally mmmm.

Maybe a bit of Yelpifying on Mr. Chicken? I am sorry,but are you familiar with Yelp? I love Yelp! Yelp is a website that you can leave reviews of local restaurants, businesses and services, post pictures and kind of keep track of your own loves and likes. I particularly love using Yelp when I am in a different town and need to find lunch or a hotel or whatever in the area—and the locator device on my IPad connects with Yelp, and there right in front of me is what to expect in the neighborhood. We have never been disappointed by the finds we have gotten on Yelp (from the real deal mexican we found in Amherst/Hadley, to the bar/restaurant/gallery/music venue we found in Providence. We yelped in Baldwinsville NY in the expectation of a starving son…and found a heavenly pizza by the slice place that fit the bill. So, if you are not a yelper, join in! If you don’t want to write, then just use it to make the day more fun…

From the Chicken Collection at Mr. Chicken, Watkins Glen, NY, Q. CassettiRob is riding the recalcitrant mower—which after a few tries with breakfast in between decided to start. Or maybe it was after I made the proclamation that I was tired of all these broken machines and that more money spent fixing them might be better spent on something more worthy…and real (vs. the toys we have). I bet it was that. “Junk heap or start?”…you can hear the mower thinking….”Start!”. The lake grass is amazingly long and lush. A green rug which is a gorgeous foil for the changing leaves. Amazing for early October.

The cats are sitting on the dining room table watching for critters and butterflies. Shady is parked underfoot so I am guaranteed to trip or fall on her if I do not watch out.

The day is glorious. I hope my littles are having fun: Alex on the rollie coasters (that’s what we call them in the other Burgh, PBurgh), Kitty in Greenwich Village. Amazing my babies are on their own—hanging with their friends, making their lives as fun as can be. Alex will be back tomorrow. Kitty goes back to the Shire on Tuesday. A bit shocking for someone used to having so much pivot on my activity. Takes the pressure off a bit. But lets me think and act a bit more freely. Should be an interesting time. It also is interesting to view Columbus Day weekend as a vital time to take off. Never reallly thought of it as a programmable time, but after running into two adorable Tburgers at Two Goats in the parking lot—and hearing about their Columbus Day tour of camping, visiting, seeing…literally driving all over NYState in a few days, I was stunned and inspired. And there was the tiny “Scamp”trailer for sale on 414. Q. and Robbie v.2. (or is it v.3?).

I have a new group of people I am going to be working with. Hip Hip Hipsters! These guys on top of ART, and Artbooks and art catalogs and sell them to libraries (either in the mode of pick out so many books for us monthly and send them to us, or on an order by order basis). They have a tough company name, and an out dated logotype, and havent done much promotion ever. I am going to help them. Maybe in exchange for esoterica to drive my art. Could be cool. My head is spinning on this one…as it really isnt about books, its about art. I am doing a bit of doodling with their mark…and the simple stuff just to get out of the gate, but the trick here is to change the thinking a bit of how yes, they sell books and service…but it is all driven out of an understanding and love of art. How to rachet up that thinking and the fun factor on a shoestring budget? Good challenge. Interesting people. Cool business.

I have decided that the time spent on the Hangar Theatre posters and graphics will be given to local farmers and producers to help them establish a look and brand locally. Works for me. There is a cidery in the mix (biodynamic organic apples that will sell cider and also a you pick apple orchard) along with a lovely farm in Mecklenburg. I figure I can do 3-4 of these in the time I spent on the posters and move the needle for a bunch more people, and get a happy factor along with it. Need to schedule the meetings. Everyone is raring to go.

Gourds

Glass Farmers Market at the Corning Museum of Glass, 10/08/2011, Q. CassettiPicture perfect day. Alex was up early to get on a gorgeous bus to take him to Ohio to ride the roller coasters, “enjoy” the buffet breakfasts, and hang with the bros. He had a nice evening with friends back from college—a catch up with the new freshmen and all they are experiencing, missing, confounded by. Great to hear it a year or so in advance.

Rob and I tootled down to the Corning Museum of Glass’ Columbus Day spectacular, the Glass Farmers Market. It was a gorgeous drive with the color finally beginning to pop. There was grape in the air…in the warm, humid air that made it even more sweet. A lovely drive with pumpkins, yard sales,and produce..the last of the tomatoes and the beginnings of beets, potatoes and carrots.

Yes, The Corning Museum had all sorts of gourds and pumpkins in glass available to take home (and they do not stink, mold or rot). I bought a few for friends and a tortoise shell one for me. I have a little collection of them…and its fun to add to the grouping. Many of mine are clear (from the Studio Sale) but I have some orange ones, a green one…and now brown. I love this one so much, I could see doing tortoise shell ones entirely. I fess up, I LOOOVE tortoise shell. I cannot say why, but the aesthetic is one; the history of how we have tortoise shell is two, and just how it works…for me. It was fun mixing it up with my museum friends, seeing the enormous numbers of asian and indian tourists (and how smoothly the whole thing was)—An amazing hat trick that these lovely people seem to do with great humor and aplomb. They had great wooden boxes filled with apples (as a give away) inspired by the Tully Cross Country event we attend every year and how the great treat are the free apples. The crowd loved it (Tully and today).

On the way back, we stopped at the Seneca Lake microbrewery, Two Goats and were impressed by the packed deck, the piles of cool people and the tasty brew offered. We ran into some old Corning chums full of good energy having come back from helping with a grape harvest for a friend.

And now, lakeside…the cats scamper. There is manure thick on the air….but the rosy sun is setting on the lake and its not quite 7. And the year rolls by.

Blessings.

We had the Farmers Market event yesterday afternoon. It pointed up to me, the significant contribution of volunteers from the fundraising for the building, to the teams of makers, builders, laborers, detaillers, designers, architects, village employees and more. The reason we have this market is sheer will and effort of people who truly WANT a Farmers Market. People who put their energies behind what they believe in. There wouldnt be the wonderful park we have without this common belief and effort of our fellow Tburgers. We are all beneficiaries of this common belief and effort behind doing things right.  I think very few of us understand that this expression of community at our Farmers Market and how very, very special this is. We are indeed blessed.

Now the challenge is to harness this marvelous mechanism to create wonderful things for community to spin more community and then some. This is what I will be leaning into.

I had a great conversation on Friday with Kevin from the Hanford Mills Museum. Have I mentioned this museum to you before? Hanford Mills describes their mission here:

“Hanford Mills Museum’s mission is to be a leading interpreter of the evolution of power generation and technology and how it contributed to the unsettling of rural America. The Museum is dedicated to:

  • preserving and presenting the mill site
  • understanding how the Hanford and Pizza families adapted their business operations to respond to changes in technology, markets, and transportation
  • illustrating how these activities affected the community

Hanford Mills has a mill and a millpond that they actively use to create products and show how vital a mill, waterpower etc. to yesteryear and also, I think to demonstrate the viability today. In  February every year, they induce people to leave their warm houses to go out and cut ice for their icehouse during their Ice Harvest Festival. There is soup, hot cider and all sorts of fun with a 1922 gas powered ice saw to help folks to “embrace winter” and to “harvest one of the winter’s most abundant crops”. I love this event, so Kevin and I are going to create some images and branding around this fun…to drive more recognition and maybe sell some gear to drive more revenue for this wonderful little museum outside of Oneonta NY. You Tube has a little happy clip on it>>

Another announcement is that instead of donating time and illustration to the Hangar Theatre next year, I am going to provide pro bono logos and illustration to  local producers and farmers  to move the image of their products ahead. I feel that this is the place that I can be truly more effective for the time put in and the emotional payout that comes back to me.

The week is busy. Alex has a ton of afterschool stuff. Rob has a ton of afterwork stuff. We have Wednesday in Rochester for more testing. Friday is the beginning of the Columbus Day Holiday for Alex…with the weekend senior trip to Cedar Point amusement park in Ohio. I hope this week can be as productive as it feels like it could be.

Onward.

Enough!

Bandstand at the Trumansburg Farmer’s Market, Q; Cassetti, 2011 (08/17/2011)I have had enough. Enough! I have spent the better part of a week, nursing a computer along—redoing work lost etc. and I have had it. I am going to call a technician, regardless of the price and speedy please, to come to my studio and make right all this crap that is going on. I hate not having my tools work, and as I am a digital princess, it is particularly bad when the tool in question is the center of my working universe. Remember the real life scenes of Mary yesterday? They were reinacted in full my your truly yesterday.

Trying to put some perspective on it though, when we have these rough patches, it makes the smooth all so much sweeter. I need to hold that thought and try to keep my patience.

With the computer antics yesterday, I did manage to do quite a bit with the other stuff—the business stuff (mailing and paying, banking and calling and so on) which was quite rewarding.Next added task, refinance our morgage. I am just ready to get back to business.

Oh, and the carrot soup—every last drop devoured. I think I have an idea what teen and college aged boys like to consume. Soup. Today, bean with kielbasi. Cost of pot of soup—around $4.00. Feeds around ten happily. Sounds like a plan. They are whipping through the freezer jam (two jars consumed yesterday). Peach is adored, but the sweet cherry, blueberry, nectarine and lemon is eaten even faster. Even on nasty white bread. So the inspiration to make a peach ginger freezer jam looms on this evening’s roster. Maybe mix some nectarines in to give it a bit of a bite?

I attended the Farmer’s Market last night, a beautiful end of summer evening—and it felt like the best of our little Tburg. Toivo, a Finnish/ Tex Mex band was playing in the bandstand with people dancing, children chasing, people shopping and eating all in rapture over being at the Market, with their friends, savoring the summer evening. Groups of people were chatting like a cocktail party, others were learning about fracking while others sampled natural bug spray or tested the fresh bread for sale. I am so happy that I can be a help here as where is happening now is so lovely and so in tuned with our little town that we can only shine it up, promote it more and think a bit about how to keep it going. Last evening was a glowing pearl on the necklace of summer events.

I put a Facebook page up to begin to extend our communications reach with the Farmer’s Market. We needed one, plus, this is one of the vehicles we  are going to use to get the word out about the Market Manager position (volunteer with a stipend) that is coming up. Its a cool job for someone who likes local food, is interested in community, family, people, music. There is some training as well as some broader course work provided looking at Farmer’s Markets, how they are structured, etc. If you are interested, or know someone, submit a statement of interest to the Board (the FB page will tell you how and when) and we will contact you when the interviews will happen. Could be a great way to be involved in your community and get to know something about local producers, the growing interest in local Farmer’s Markets, and a facet of Trumansburg’s little community. Think about it.

Green Man fever continues. One done yesterday with acorns. Another in the sketchbook with acorns (Kitty approves). More to post to bore you to death.

Kitty has a friend visiting tonight from New Jersey. We have Alex Jacob and maybe Eli. So combined with work, a pickup at the Regional, lunch for 10, and the general day to day—I should pop my gummi vitamin (just discovered them and LOVE them) and get rolling.

A domani.

 

Bounty!

Ball Diamond Road Sour cherries (chintz), Q. Cassetti, 2011Couldn’t resist! Kitty and I took two friends for more cherries today at Ball Diamond Road. The day has been perfect with low humidity, high blue skies, a breeze and cool. Dreamy. The cherries all looked like chintz and wallpaper patterns. The Queen Anne cream and pink cherries were in huge clumps looking like staid collections of bakelite charms ready to pin to my sweater. So, there are new cherries for our lunches if Kitty and Mandy let us share. Kitty and Mandy keep devouring the sweet cherries trying to get the firm ones to give them the pleasure of the “pop” that the skin provides when you bite into them.

Tonight its pitting the sours and sprinkling them with a bit of sugar before freezing them for either jam (later) or baked goodies when there is time.

Working away on some illustrations and learning some new things with the existing tool set. I am trying hard to simplify— Simplification is hard work, but rewarding in its own way.

We visited the Tburg Farmers Market and chatted with Stefan at Wide Awake Bakery (and took his picture) about all things local—food, food initiatives, local doings, harvest dinners and all that is fun to both of us. I was asked to possibly join the local Farmer’s Market board as a non vendor representative. I need to chat it around and see what its about. But, I feel that this is a group I can engage in and be effective.

We then watched the juggler/ musician who had every child enchanted and engaged. Then, off to dinner to hear Toivo play.

Today is more work here. Nigel, Erich, Mandy and Kitty are here—so its a bigger/fuller house than the normal day to day. I should go.

 

Cherry Season

Kitty in a cherry tree, Q. Cassetti, 2011Cherries, cherries, cherries. Today was the opener of the season at Hazlitt, with others opening tomorrow for sour and sweet cherry picking. There were red ladders with serious pickers (those who know what to do with the picking baskets clipped to their belts) and many of us late risers (getting to the orchard by 7:20 a.m.) rushing to keep up. Martha, Kitty and I picked (with Kitty’s cache going to a friend) and then picking our own sours and sweets (for our use and Martha’s mom). We picked 32 pounds of fruit. There is something sublime and spiritual about cherry picking as it is quiet and overlooking the beautiful lake…along with the breezes and color of the fruit, translucent, glowing red. It was no biggie picking this much fruit, as if one made a “day” of it…one could really go to town. We loved being on the front end of the picking as it was not so selective—but lots of fruit that one can pull off by the handful. Great clusters of these ruby fruit that come off simply,sometimes leaving the stones on the trees.

As you can see, Kitty, as usual, happily climbed the tree to get the fruit off the top of the tree…laughing and guffawing with us.

So tonight, I plan on pitting my sour cherries to put up in freezer boxes for later use. Kitty and I are thinking strawberries later this weekend to freeze and put up. It is so fun to go with these gals…as we yak and laugh and laugh. I feel so lucky to have some lovely people in my life. Maybe the other orchards tomorrow ( Ball Diamond Road opens 06/30 as does the other stand down the road from Hazlitt).

We are working on some summer related projects for our clients…so having hot dogs for lunch makes sense. Mandy has joined us…and Nigel is back with us too. I am a bit dumbfounded that its the fourth of July already….and we are fully launched into Summer. Maybe the wool sweater today is confusing me…?