Today, it feels like things are going to happen. We have a big document review conference call with Webex this morning which should be illuminating (at least, I hope). We review documents for one of our clients for identity issues but it has expanded to language, actual design/communications criteria and in some cases total redesign (in less than a day)of brochures, newsletters etc. that have reached this approval process and goes to the end customer in a sad visual state. I get all righteous when I see that some pretty lame/amateur designs created by someone who just needs a communications piece and has no resources--particularly when it goes to the end customer representing this company which is one of the largest in it's industry and should look "Fortune 100", instead of clip art, twenty different fonts (including one of my favorites--Comix Sans), and all the wild stuff you can do with MSWord. Did I mention for the hundredth time that MSWord IS the devil's tool?
As I look out the window, the high sky day only a half an hour ago now has become leaden and promises rain. I saw a multipointed buck, posed as if for the illustrator's camera--nicely blending in with the yellow, gold and beige colors of the fields and flickering leaves still hanging on to the branches. He was glorious...and smart enough not to race across the road to confront the Wonderbus. So, we both have a nice morning...not one of sadness and hurt.
Alex was musing in the car about why we need to rake leaves as they always end uup on the ground, again and again. Rob's response was that we get to make nice compost for the village. Somehow I am more with Alex on this one...I don't think our fellow villagers rake the leaves for nice compost. Perhaps for good citizenry? or better, the layer of leaves are not terrific under the snow for traction? Either way, Alex C. was on point, as usual.
All the alarms on my desktop are reminding me my call starts in ten minutes. I think I have to "powder my nose" prior to this electronic adventure into approval.
More later